Facebook has come up with an update for “Ads Manager” to improve their advertising services. Facebook has combined Ads Manager and Power Editor into one platform, to make it simpler for users to create and manage ads both at one place.
With the new update rolling out you will notice few changes. If you are using Power Editor there is no difference in ad creation and management except the name but, if you are using Ads
Manager, you will witness few changes like:
1. You Get New Workflow – With the new update you can first create a draft campaign and then create your ad sets and ads. Ads Manager gives you the option to complete campaign steps out of order and, even you can use the original ad creation workflow.
2. You Can Review Your Drafts – Ads Manager allows you to review your draft every time after making the changes in the ad. For making changes in the ad, use review the changes under Review Draft Items and then confirm the edits made. Changes will be not done till you confirm the edits, even if you want to delete the ad you need to confirm the deletion.
Watch the video below for a brief overview on the new features: