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Singapore Internet Marketing Academy

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17

Jul'17

SEARCH WITH YOUR CAMERA WITH GOOGLE LENS

Google is big, like really big, like civilization level big! So when a company this big introduces something, even the most apathetic person gets excited.

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10

Jul'17

GOOGLE TESTING OUT A NEW HOTEL REVIEW INTERFACE

It really takes a lot of efforts to find a good hotel within your budget. Google is planning to make it a bit easy.

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30

Jun'17

BING INTRODUCES MERCHANT PROMOTIONS TO HELP BUSINESS OWNERS HIGHLIGHT SPECIAL OFFERS

In order to lure more business owners, Bing keeps introducing new features.

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26

Jun'17

BING ROLLS OUT THREE NEW UPDATES FOR ADVERTISERS

Bing has become aggressive in recent years. With Google dominating the market, they didn't have any other option as well.

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19

Jun'17

WHY YOU SHOULD BE PAYING MORE ATTENTION TO REVIEWS!

There is no denying that reviews play a huge in customer’s purchase decision. It’s so crucial that people often overlook the good products just because it doesn’t have any review and they don’t want to take any risk.

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12

Jun'17

HTTPS WEBSITES ARE DOMINATING THE FIRST PAGE

A recent study by Moz revealed that almost 50% of the web pages occupying the first page are HTTPS site pages requiring SSL site certificate.

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05

Jun'17

GOOGLE ADDS 4 NEW FEATURES TO ITS MY BUSINESS DASHBOARD

Google has just added some new features to its Google My Business dashboard. Some of them were much awaited while some others are a pleasant surprise.

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28

Apr'17

SHARE SEVERAL PICTURES AND VIDEOS IN ONE POST WITH INSTAGRAM’S NEW UPDATE

Instagram, has recently launched a new update which will allow its users to post several images and videos of a particular occasion in a single post.

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27

Apr'17

GOOGLE HAS REPLACED “CONVERTED CLICKS” WITH “CONVERSIONS”

The converted clicks were the old metric that counted the number of clicks that lead to one or more conversions.

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24

Apr'17

HERE’S HOW YOU CAN DOMINATE LOCAL SEARCH IN 2017

To stay on the top, we need to follow the current trends and optimize our sites so we can reap maximum benefits. Unlike other things, SEO is not one size fits all, it should be bespoke, then only it will work.

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17

Apr'17

NOW IS THE TIME TO EMBRACE MICRO- MOMENTS!

Google is taking strides towards the betterment of location & mobile marketing. Be it the upcoming Mobile first index or the launch of features that are focused on mobile users, Google is encouraging the “Near Me” searches to the maximum.

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03

Apr'17

PROXIMITY HAS EMERGED AS THE NEW KING OF THE LOCAL SEARCH

A recent research by Moz has revealed that the proximity is the new king of the local search.

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